Wednesday 3 February 2010

Film Posters


My poster is for the film 'The Butterfly effect'. It is a taster poster and doesn't give a lot of information away about the film. I have based my idea on a advertising poster for an Alfred Hitchcock museum showing, as you can see below. As the photograph of a female that I used has a film noir feel to it, this is why I decided to base it around Alfred Hitchcock.
Putting a 'spin' on the poster, I used a photoshop brush of butterflies and repeatedly stamped it to create this effect. I chose to put the name of film in red, which stands out from the rest of the poster, it catches peoples eye and is the first thing you see when you look at it. Red can connote danger and blood which gives the poster a 'spooky' feel. The black and white poster makes it seem almost mysterious and the butterfly brush links with the name of the film. The photograph of the female at the bottom is quite intriguing and the expression on her face is half smiling and half 'mystery'. The clothes she's wearing and the heavy make-up connote film noir from the 1950's for example. There is no explanation for her being in the poster and so you are left wondering what part, if any, she has in the film. The poster is simple and does not give away any information, in a way it would make the consumer want to see the film more as they do not know what it's about. This would also prove more successful as if the poster had given a lot of information away people that aren't interested in that type of film wouldn't be drawn away because they do not yet know about the films plot and story line. The tag-line, 'Change one thing, change everything' is intriguing because it doesn't directly specify what it's talking about. Overall, the poster will draw in many people, purely out of interest because it doesn't give away too much interest. The different aspects of the poster, such as the black and white theme, the red font and the image of the female give the poster a suggestive and mysterious feel. I feel that this poster would be successful if released to the public.

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